A partner profile is a place to keep the small details about the person you live with: their coffee order, their sizes, their favorites and the preferences that are easy to forget. In Tiptoe, profiles live in the Us tab. Each of you can save details about yourself for the other to read, and each of you can keep private gift ideas, with links and notes, that only the giver can see.
Who is this for?
Couples where one partner is the household's memory for everyone's preferences. A wife who knows her husband's shirt size, his mother's favorite flowers and which takeout order he likes, while he has to text her from the store. A boyfriend who wants to get his girlfriend's coffee right but never remembers whether it is oat or almond. A husband who keeps a running list of gift ideas in his head and loses half of them by December. If you have ever stood in a shop guessing a size, this is for you.
What problem does it solve?
Remembering preferences is real work, and it tends to fall on one person. It is the noticing job of the four jobs behind every chore, applied to people instead of the house. Ordering takeout, buying clothes for a birthday, or picking up the right painkiller all depend on details one partner usually holds.
A profile moves those details out of one head. It also changes who is responsible for them. Each of you shares the details about yourself, so your partner does not have to quiz you or guess. And gift ideas get written down at the moment you hear them, which is usually months before you need them.
How it works, step by step
Step 1. Open Us and find your profile. Profiles sit in Us, next to thank-yous and insights.
Step 2. Add your own details. Coffee order, clothing and shoe sizes, favorite foods, the things you like and do not like. Write it so it is useful in a store: "Medium in tops, 32x30 in jeans, size 9 shoes, no wool."
Step 3. Read your partner's. You can read the details your partner has shared about themselves. Before you order or buy, check rather than guess.
Step 4. Keep private gift ideas. When your partner says "I've always wanted to try pottery," add it as a gift idea right then, with a link and a note. Gift ideas are private to the giver. Your partner does not see them.
Step 5. Use it when the date comes. Pair it with key dates on your shared calendar and a private task to buy the gift in time.
Profile details are shared with your partner. A shared profile is not a private journal, so do not write anything there you would not say to them.
Three household examples
- The takeout order. One partner always orders, because only they know the other's usual. Both profiles now list "Thai: pad see ew, medium spicy, no egg." Either of you can order on a busy night without a phone call.
- The birthday in March. In October, your partner mentions a book they want while you are walking past a bookshop. You add it to private gift ideas with a note: "mentioned Oct, hardcover." In March, you are not guessing.
- Clothes shopping for the kids' school photos. One partner is at the store, the other at work. The profile has the sizes. If you also keep the kids' sizes on a shared list, the call never happens.
What it does not do
- It does not remind you of birthdays by itself. Key dates live in Calendar.
- It is not private. Profile details are shared with your partner; only gift ideas are private to the giver.
- It does not suggest gifts or buy anything. The feature page describes ideas you collect yourself, with links and notes.
- Profiles are part of Us, alongside thank-yous and Thinking of You. Insights in Us is part of Pro, which is $9.99 a month for both of you.
- It does not replace paying attention. A profile is a backup for memory, not a substitute for asking how someone is.
How does it compare to a notes app, Apple Reminders or paper?
A notes app is where most people keep gift ideas now, and it works. The trade-off is that a shared note shows everything, so gift ideas end up in a separate private note, and sizes in a third. Keeping both in one place, with the right privacy on each, is the main difference here.
Apple Reminders is built for things to do, not details to keep. You could keep a private list of gift ideas there. As of November 2026, Apple's support page describes how sharing a list lets others add, delete and complete items, so a gift list should stay unshared.
Paper is fine for a sizes card: one index card in a wallet with both partners' sizes. It is free and works without a signal. It is a poor home for gift ideas, because it is easy for the other person to find.
Tiptoe is the next step if you want sizes and preferences shared, gift ideas private, and both in the same app where you already keep your calendar and tasks.
How to start this week
Each of you spends five minutes filling in your own profile: sizes, coffee, takeout orders, one thing you never want as a gift. Then each of you adds one gift idea for the other. Do not compare notes on the gift ideas.
Related guides
- Mental load for couples
- Invisible labor
- Date nights for couples
- Shared lists for groceries and packing
- Thanks, Thinking of You and Insights
Questions about profiles
How do I keep track of gift ideas for my husband or wife?
Write each idea down the moment you hear it, with a link and a short note on when they mentioned it. In Tiptoe, gift ideas are private to the giver, with room for a link and a note.
Can my partner see my gift ideas for them in Tiptoe?
No. Gift ideas are private to the giver. Profile details such as sizes and coffee orders are shared, so keep surprises in gift ideas only.
What should I know about my boyfriend or girlfriend's preferences?
The practical ones: clothing and shoe sizes, coffee and takeout orders, allergies or foods they avoid, and favorites for small gifts. Having them written down means either of you can handle a store run or an order without asking.
Is there an app to store your partner's sizes and preferences?
Tiptoe keeps them in profiles in the Us tab, on iPhone and the web, and signing up is free for both partners. A shared note or an index card in your wallet also works.
